Last week we launched the “Scroogled” campaign to educate average consumers about what Google has done with their shopping site. Instead of showing you the most relevant shopping search results for the video game you’re looking to buy your kid, Google Shopping now decides what to show you based partially on how much the merchant selling the product has paid them. Merchants can literally pay to improve their chances to display their products higher than others inside of Google’s shopping “search,” even if it’s not less expensive for you. In that spirit, today we are releasing a new holiday themed animated video to help spread the word about what’s going on:
The choice is clear, don’t get Scroogled this year!
– The Bing Team