It’s been 10 days since we highlighted to consumers Google Shopping’s pay-to-rank practice and challenged them to change their policies. To date, Google’s only response to the concerns highlighted by the Scroogled effort had been to avoid addressing the issue at-hand and praise their shopping service. Finally, according to a report from Politico’s Dec. 6th edition of Morning Tech, Google responded directly to the issues we...
Read More
Last week we launched the “Scroogled” campaign to educate average consumers about what Google has done with their shopping site. Instead of showing you the most relevant shopping search results for the video game you’re looking to buy your kid, Google Shopping now decides what to show you based partially on how much the merchant selling the product has paid them. Merchants can literally pay to improve their chances to display...
Read More
That Holiday Feeling
Even after Black Friday and Cyber Monday, you might walk the halls around your office at lunchtime and still find a lot of your colleagues shopping online for the holidays.
And they’ll be in good company. This year, according to shop.org, online sales will jump 12% over last year to $96 billion dollars this holiday season. Because nearly half of all that online shopping will start from search engines, we wanted all...
Read More