Everyone at Bing is excited for the upcoming fall TV season and we’re especially excited about our partnership with the CW – “TV to Bing About”. We’re teaming up with the CW to provide a behind the scenes look this fall’s hottest shows including 90210, Gossip Girl, The Vampire Diaries Supernatural, and Top Model, as well as the much buzzed about new series, Secret Circle, H8R, Hart of Dixie and Ringer with Sarah Michele Geller. A partnership like this is unprecedented for Bing and CW, and extends across multiple screens –including TV, online and mobile – combining the intrigue and popularity of the hottest CW shows with the power of decisions from Bing.
Over 50 pieces of original content will be delivered to CW fans – highlighting the top decisions facing their favorite characters and shows this season. For each CW premiere, new videos will debut within the show and online.
You can see our first videos for 90210 and The Secret Circle below.
To kick things off, the CW and Bing hosted a gala party in LA celebrating the premiere of the fall network line-up.
You can preview the upcoming series, see the first videos including Bing, and check out highlights from the party at http://www.cwtv.com/bing.
– Lisa Gurry, Director, Bing