The newly announced winner of the Oxford American Dictionary word of 2009 is “unfriend.”   I’ve been thinking about how many of us like to think that we’re highly organized and efficient. When it comes to our social networks there is a lot we can do to make our lives easier, faster, more organized, and more efficient.   I’ve adopted some radical measures to streamline and improve my...
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Community:  The notion of community has changed dramatically through social media, allowing groups to operate almost like independent groups, except that these groups have moved beyond traditional demographics and affiliations.  Their notion of community is increasingly diverse, centering on non-traditional aspects of identity and affiliation (e.g., interests or expertise).  As a result, these groups experience a wide range of...
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Anonymity.  Social media allows a certain amount of anonymity, which can act as a powerful buffer against “groupthink.”  An example of this could be found in a working group that uses an online meeting system that allows users to contribute their thoughts anonymously.  In some cases, such a system increases the truthfulness of the feedback received and prevents “personalities” from controlling the flow of the...
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Hi!  I’m Kay!  I’m a seasoned researcher and  social media strategist; creative, strategic and passionate with 11+ years of exceptional experience. Knowledgeable of web 2.0 technologies and social media platforms. Proven aptitude identifying opportunities, implementing solutions, and increasing visibility through video, blogs and social networks. Experience with international teams and diversity initiatives...
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