A New Bing Arrives in Australia

Over the past year, we have been working hard to increase the rate and frequency in which we ship useful features to people around the world. One of our goals is to move to a model where we simultaneously ship features to more and more markets where Bing resides. In order to do that we redesigned Bing from the ground up to provide a framework for rapid innovation.

This week we are releasing a complete overhaul of Bing in Australia to match the Bing logo and brand identity we revealed in September. This includes a new modern design for the results page focused on providing improved simplicity, speed, and visual richness to the search experience.


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Let’s take a look at a few of the visual updates:

Larger fonts and spacing for easier reading





More visible search verticals


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Informative footer


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