Back in March, Jan Pedersen explored the topic of Whole Page Relevance. In the post, he outlined how Bing ranks media objects to deliver a rich set of results that go beyond just web pages using machine learning techniques. These objects include videos, images, maps, news items and assorted media objects or what we call answers. Today, Kieran McDonald will detail how we ensure that the answers are not defective and the results match the intent of...
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Dr. Jan Pedersen, Chief Scientist for Core Search at Bing If you compared the results you see with Bing today with those of our search product five years ago, at first glance they might seem similar – ten blue links presented with text summaries. However, if you look closer you would see some important differences. The first thing you would notice is that many of the queries you perform today produce excellent results that would have simply...
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