Bing Smart Search Page Preview Tool Arrives in Bing Webmaster Tools

In the wake of the release of Windows 8.1 we are releasing a new tool inside Bing Webmaster Tools that helps web publishers manage the page previews that are shown in one of 8.1’s new features: Bing Smart Search. Using the Page Preview tool, which you can find in the Configure My Site section, you can now view, block, or a refresh of the page preview image shown for a given page on your website in the Bing Smart Search results. Bing...
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How To Encourage More Social Sharing + 36 Other Useful Tools

Social is all about sharing.  For businesses, the toughest part is figuring out how to encourage more sharing.  How to actually make that step happen. The obvious first step is positioning of the sharing options.  Place them out of the way and visitors simply won’t see them or won’t take the action. If you allow the human mind to *think* something is work, it’ll avoid it as if it was work. Making me look for a way...
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Posting Video Sitemaps via Bing Webmaster Tools

Video sitemaps or video mrss feeds can be submitted via Bing Webmaster Tools. This can be done either directly from the Sitemap widget on the webmaster Dashboard or from within the Sitemaps feature. We support various video feed or sitemap formats. See this blog post for details. Processing sitemaps can take from a few hours up to a few days. If you have questions you can email at bingfeed@microsoft.com. How To Submit Sitemaps From Bing...
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Bing Places is Now Available in the United Kingdom and Canada

Consumers are looking for local information. As a business owner, how do you earn not only the attention, but the business of today’s digitally savvy consumers? At Bing, we are always looking for ways to simplify your experience of managing your business online, and help increase the discoverabilityof your business by millions of users.   The launch of Bing Places for Business in the UK and Canada is the first of many steps in our...
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Loss of Data Needn’t Mean Loss of Direction

[not provided] got ya down? Feeling blue because your analytics won’t share data with you? Worried about decisions because of data prohibitions? Well, I’d love to tell you to not worry about it, but it’s the reality today. It’s the new norm and we have to roll with it. And it can pose challenges, no doubt. But is it the “end”? Hardly. Like so many times in the past, it simply means that SEOs need to get creative...
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Bing Webmaster Tools Bing Ad Coupon offer Expanded to France, Germany and the UK

Business owners who sign up for a Webmaster Tools account to analyze their SEO, check links and view reports can receive a credit for their search advertising on Bing Ads. Now we’ve extended this promotion outside of the US & Canada to France, Germany and the UK. Values are aligned for each country where the offer is applied (so the offer is $50 USD or equivalent in your location). There are also standing offers for Canada and the US in...
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The Single Biggest Ranking Factor

Guesses abound. Supposition runs rampant. So-called experts profess to know what it takes. Smart, quiet types confidently smile feeling they know the secret. And if the average inbox is to be believed, the secrets to ranking better can be yours for the low, Low, LOW price of $10, this Sunday, SUNDAY, SUNDAY! Since the first search engine crawled out of the early morning haze that was a late night frat party…or from a quiet-type’s...
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2 Things You Must Know about the Bing XML Sitemap Plugin

On the 23rd of May this year we released Bing XML Sitemap Plugin 1.0: the open-source server plugin for IIS and Apache that helps websites generate XML Sitemaps compliant with sitemaps.org. The Bing XML Sitemap Plugin — which you can download from here— is unique among its peers in that it: Generates comprehensive Sitemaps based on incoming traffic Generates “delta” Sitemaps based on signature...
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How Not To Build Links

Links matter.  No secret there.  How much they matter, well…therein lies the secretive part of the equation.  And as much as readers of this blog would love for me to slip up and say they account for N% of the equation, I won’t. The fact is, the actual value links apply varies based on other factors, so there is no solid number.  Back when everyone was chasing “keyword density” as a ranking objective...
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Are Customers Your Testing Method?

You’ve built your site.  You’ve included the latest ways to let people login.  You’ve made social sharing easy.  You’ve streamlined your shopping cart.  You’ve optimized your pages for load times.  In short, you’ve built the perfect beast, if I can paraphrase Don Henley. And during this build out, your engineering tested everything they installed diligently, right?  I mean, they...
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