Bright lights, big city — New York here we come!

Next week, October 6-8, the search community converges on Times Square for Search Marketing Expo East 2008. Danny Sullivan and his team have put together an educational schedule for this year’s SMX East, and the Live Search team is excited to be a part of it.

As with every conference, representatives from Live Search and Microsoft Advertising will be on hand to help you learn practical tips and techniques to improve your search results, as well as improving the Return on Investment for your website.

So if you are going to be at SMX East next week, come out and see us at our booth or at one of the many sessions we’ll be participating in.

Panel Sessions:

Our very own Nathan Buggia, Lead Program Manager for Live Search Webmaster Center, will be presenting at the following sessions:

In the Theater:

If you haven’t checked out Live Search Webmaster tools lately, now is your chance to come take a look. Or better yet to come learn about the new cool features and benefits Live Search Webmaster tools offers. We’ll talk about improved backlinks data, downloadable data for offline analysis, indexing and penalty data, sitemaps submission, robots.txt validator, and more.

What’s Live got to do with it? SEO and Webmaster Tools presentation overview
Speaker: Ani Babaian, Senior Product Manager, Webmaster Tools, Microsoft
6:00-7:00pm, Monday – Oct 6

Joint sessions with our friends from Microsoft Advertising:

Search & Display Ads
Pavan Lee, Research Manager, Microsoft, 
1:45pm-3:15pm, Monday – Oct 6

Ask The Paid Search Reps
Brian Boland, Director, adCenter, Microsoft
2:30pm-3:30pm, Wednesday – Oct 8

— Jeremiah Andrick, Program Manager, Live Search Webmaster Center