Bing Takes Seattle by Storm

The Bing team has an enormous amount of pride and respect for the community we’re a part of in the Pacific Northwest. We think that this is a special place and are we’re thankful for the people and companies who make living and working here what it is. This is why we’re very pleased to join the Seattle Storm today in announcing a multi-year marquee partnership.

This partnership helps Bing engage with Storm’s dedicated fan base in a unique way. Bing is now the official decision engine of the Seattle Storm and you’ll see the Bing logo inside the arena, on the players’ game and practice jerseys, as well as on the big screen during games. We’re also extremely proud and excited that Bing will be the presenting sponsor of the Junior Storm program, a year round program dedicated to supporting youth basketball in our own community.

At the core of this partnership is our commitment to collaborate on community outreach and activities right here in our own backyard. We feel that it is important to show the value of women in sports and to engage kids with the excitement of women’s professional basketball.  Bing will be giving away thousands of Storm tickets to the local Boys and Girls Clubs to give them the opportunity to be inspired by watching players like Sue Bird and Lauren Jackson compete in world-class WNBA basketball.

Bing’s Danielle Tiedt (2nd-L) and Karen Bryant 2nd-R) of the Seattle Storm along with players Ashley Robinson (43) Swin Cash (M) and Camille Little (20) unveil the team’s new jersey as part of a sponsorship announcement at the Rainier Vista Boys and Girls Club in Seattle, Washington, on April 21, 2010. Rob Sorbo/Microsoft Handout

We are thrilled to be partnering with the Seattle Storm. We are proud of the community they have built in Seattle, and we look forward to many great seasons and great work in the years to come.

Danielle Tiedt – Bing General Manager

Other posts of interest:

Taking it to the field

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