As part of our ongoing efforts to explore options in real-time search, we’ve partnered with Federated Media and Twitter to create BingTweets which fuses Bing search results and real time content from Twitter in an interesting new interface. How does partnering with Twitter make Bing a more effective decision engine? Many people share their thoughts on Twitter, and search engines don’t currently do a great job of capturing that real-time content. We designed Bing to help you make faster, more informed decisions, and, since people often turn to real-time content to help them make decisions, BingTweets was a logical next step.
For example, when Harry Potter and the Half Blood Prince comes out tomorrow, you may want to scan the official reviews, local theater listing, AND the latest Tweets on the movie to help you decide whether to rush to see it. With BingTweets, you can cover all that ground in one place.
BingTweets pulls in trends from Twitter and filters into categories such as “Popular Now,” “People,” “Places” and “Products” enabling easier navigation of the ever changing trends on the Web. You can also fire off a search on any topic of your choosing to see the related search results from Bing and Twitter discussion.
Check it out at BingTweets and let us know what you think.
Whitney Burk, Director, Bing