Using Bird’s Eye on Broadcast

King 5 (NBC) in Seattle recently did a story about a rather precarious intersection which challenges the legality of tickets issued at a 5-way intersection via a camera system (RCW 46.63.170 basically states that camera systems are only legal for 4-way intersections). In order to really illustrate the intersection, King 5 used Bing Maps and more specifically Bird’s Eye imagery, to really bring the story to life. Check out this video to see how it was used.


Bing Maps is natively integrated into Curious / VizRT for you broadcast editors out there; however, King 5 upped the game a bit by using the Bird’s Eye photos to really make it shine.

CP – Follow me on Twitter @ChrisPendleton

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