I work in the “Paid Search” division within OSD. We are the team that fuels the monetization for Bing Search and now Yahoo search as well. Microsoft’s paid search advertising, aka adCenter, provides an advertising platform for search marketing advertisers to reach to users who are searching for their products. Search Engine Marketing is projected to be over $25B/year market in the USA in 2011.
Within the adCenter product,...
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A Recruiter's Dear Santa Letter
Dear Santa: I don’t ask for much but since last year…