Confessions of a Data Addict

My name is Andrea and I am a data addict. I admit it – I prefer data driven decisions over gut feeling. I have spent the last three years with the Online Services Division working with Audience data. Audience data is that data that we term as everything after the click. It is the data that takes all the page views and clicks and translates into what our ‘audience’ likes and does not like. One of the things I take great pride in,...
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