Bing Translator Plugin for WordPress Enables Webmasters and Developers to Localize Site Content

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Microsoft Open Technologies, Inc. has released a new Bing Translator plugin that lets you apply the power of Bing Translator to any WordPress site running version 3.8 or later. Using the plugin, visitors can translate a site into any of the 40+ supported languages in one click without leaving the page once this light-weight, cross-browser plugin is installed. This plugin also provides options for a setting a color scheme, as…
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Is SEO The Future? No, And Here’s Why

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SEO is a combination of technical work at the site code level, content management at the editorial level and usability work, often spanning both of the first two areas. It’s the basic work that needs to be done today. Table stakes, if you will. You cannot sit at the poker table without putting money on that same table. So, SEO is foundational work sites need to engage in – that’s…
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What if…(The More Things Change, the More Different They Become)

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As you ease into your ergo chair, or settle in astride your giant yoga ball behind your computer, you face another day. Another day of gathering data, auditing web pages, digging into keyword reports, meetings with engineering, design, marketing and others. Today will most likely resemble yesterday for the most part. Maybe some tedium, maybe some excitement, and if you’re really, really lucky, maybe a fire drill, too. Big, sweeping,…
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Where Does Your Time Go?

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Time is the one thing we all want more of, yet no one can create more of. It limits what we can accomplish all too often, and it forces us to work faster and smarter. There’s way too much of it when you’re trying to boil water, and not nearly enough when planning vacation. It’s safe to say that humans, generally speaking, can be obsessed with time. We pay attention…
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Announcing Bing Knowledge Widget & App Linking

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Bing Knowledge Widget At Bing, we want to help people do more and know more. We’ve been building Bing’s knowledge repository that now has hundreds of millions of entities (people, places, and things) and billions of relationships between them. This helps us create a deeper understanding of our world. The quest to understand our world cannot be done alone. We work with many partners who enrich our knowledge. We give…
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Link Juice

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One bottle of Link Juice* and you’ll be more popular than a puppy in a sweater! Loaded with all the nutrients and goodness you need to successfully grow, a single bottle of Link Juicecontains: 100 total links: 44 general, relevant site links 27 guest blog post links on related sites 12 .ORG links 9 .EDU links 8 .GOV links When purchasing Link Juice, you can opt for the “anonymous” package…
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5 Steps To Improving Search Rankings

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I’ve shared this previously, but recently did a deeper dive on the subject with Eric Enge. This week’s blog post will be pretty short, then as the full interview can be seen of his Stone Temple blog. Basically, we covered the thinking behind my graph showing the order of priority I put on doing work today. Content Social User Experience Link Building SEO It might seem like old news, but…
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Usability, Mobile and Your Future

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This should come as a surprise to no one reading blogs like this one. Mobile is your future. Everything points to this. Adoption rates, bandwidth access, changing mobile plans from major carriers, technology evolution in devices, prices decreases and so many more signals all tell us this change is upon us. It’s been known for some time that mobile queries will outpace desktop queries shortly. Today’s businesses are seeing this…
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Reviewing Some Basics

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It’s easy to get caught up in the latest and greatest, the forward thinking and the new and shiny. But it always pays to keep an eye on the basics. The stuff you feel you really already know. The stuff that often comes to haunt us when we least expect it. Controlling robots Everyone wants to be indexed. “Let the crawlers come!” But there are times when you need to…
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Speak Plainly or Forever Lose Your Customer

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Part of the equation of success is being seen as relatable. From time to time, almost all of us hits this wall to one degree or another. And no, I’m not saying you have a personal failing here. When you start a business, you either are an expert in your chosen field, or you become one through exposure, education and experience. One thing you inevitably have to contend with is…
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