Bing Search Blog - Posts tagged with 'GEO'

  • New AI Visibility Insights in Bing Webmaster Tools: Intents, Topics, Citation Share, Compare

    Microsoft Bing Webmaster Tools introduces four expanded AI performance capabilites in preview: Intents, Topics, Citation Share, and Compare, enhancing publishers' understanding of AI-generated content visibility and citation dynamics. These tools build on existing AI Performance reporting to provide deeper insights into user intent, topics (thematic relevance), and citation share over time.The Intents feature categorizes queries into query...
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  • Elevating the Role of Grounding on the AI Web

    At Microsoft, we’ve been steadily advancing grounding technology for a while, building on decades of operating large‑scale search and information systems through Bing and focusing on scale, reliability, and trust. And today, Microsoft grounding powers nearly every major AI assistant in the market. While much of our work happens behind the scenes, it plays an essential and profound ...
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