Next Stop: SES NY

To hell with unpacking. As we cast a reflective glance at SXSW and MIX09 in the rearview mirror, Live Search is revving up for Search Engine Strategies in NYC next week.  Members from both sides of the Search house — Live Search and Microsoft Advertising — will speak on a range of topics, including: blended search, future of SEO, duplicate content, link building, PPC, keywords, video optimization, and best practices when writing copy.  

And be sure to catch us as we demo our latest & greatest in the Expo Hall (March 24-25), booth #1012.

 

We’re participating on the following panels:

 

Tuesday, March 24

Wednesday, March 25

Thursday, March 26

Thinking about attending?  Use priority code 20SESMSF2 to receive 20% off your pass to SES New York. For detailed Microsoft Advertising presence, check out Mel Carson’s post on the adCenter blog. 

 

Hope to see you there!

Aya Zook, Product Manager, Live Search

 

*Update*: Due to popular demand, we’ve made a couple presentations from SES sessions available to our readers. Enjoy!

 

Discover the Power of Linking: Link Building Basics

Discover the Power of Linking: Link Building Basics
Discover how search engines rely on link analysis as an important component for rank web pages. Learn also how to increase traffic to your site by building quality links in an appropriate manner.
Moderator: Chris Boggs, Director, SEO, Rosetta

·         Click here to access presentation by Sasi Parthasarathy, Program Manager, Live Search

 

Duplicate Content & Multiple Site Issues
Duplicate Content & Multiple Site Issues
More and more site owners are concerned that they might get penalized accidentally or overtly because of duplicate content. If you run mirror sites, will search engines ban you? If you have listings that are similar in nature, is that an issue? What happens if you syndicate content through RSS and feeds? Will other sites be considered the “real” site and rob you of a rightful place in the search results? This session looks at the issues and explores solutions.

Moderator: Anne Kennedy, SES Advisory Board, Managing Partner and Founder, Beyond Ink

 

Click here to access presentation by Sasi Parthasarathy, Program Manager, Live Search

 

Share on twitter Share on facebook Share on linkedin Share on linkedin